ACoS or the advertising value of sales is an essential metric to track your Amazon ad performance. ACoS (advertising cost of sales) is the ratio of Amazon Sponsored Products ad spends to ad revenue, derived in percentage. You can calculate ACoS with the help of this formula:
In a nutshell, ACoS showcase how much of dollars earned with Amazon advertising spent on an ad campaign. For example, a campaign has created $254 through sales from advertising. The ads at the time of the campaign cost $63.
ACoS is crucial for your online business as through this; you can track all your costs and know how much you will get an advantage. You want to know how much you can spend on Amazon ads. Your ACoS will help set your campaign up for success. If you're going to improve your ACoS, you need to focus on the right keywords on the page, optimize the content of the page, optimize the title, and set the correct bid amount.
We are the known leaders in offering Amazon PPC services. With the output-driven services, industry-leading tech, and hands-on approach, we efficiently and effectively manage PPC campaigns and manages your ACoS in the best possible way.
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Wide range of Amazon PPC optimization services that maximizes ROI metrics and brings effective results that increase your business growth.
|Number of keyphrases optimized (Keyphrases with less than 1M results)||Up to 80||Up to 150||Up to 300||Custom|
|Web server analysis & reporting||Custom|
|Keyphrase research & selection||Custom|
|Predictive keyword analysis||Custom|
|Meta tags (Title & description)||Custom|
|Optimization of robots.txt & GoogleBot crawls||Custom|
|Creation & registrations of sitemap.xml||Custom|
|Google My Business optimization (if needed)||Custom|
|Mobile site optimization (if applicable)||Custom|
|Information architecture audit||Custom|
|Google Analytics setup w/ conversion tracking||Custom|
|Google Analytics traffic analysis||Custom|
|Custom Dashboards/Data Views||4 dashboards||8 dashboards||8 dashboards||Custom|
|Not provided analysis reporting||Custom|
|Local search optimization||Custom|
|Setup of website sitemap||Custom|
|Link redirect audit||Custom|
|Custom 404 error page setup and optimization||Custom|
|Schema HTML tags||Custom|
|Canonicalization analysis & domain unification||Custom|
|Quarterly web page freshness updates||Custom|
|Initial link analysis and disavow||Custom|
|Ongoing quarterly keyword reporting||Custom|
|Ongoing monthly ROI, traffic, & goal reporting||Custom|
|Ongoing quarterly competitor opportunity reports||Custom|
|Internal linking restructuring & optimization||Custom|
|Header Tags Optimized (Ex. H1s)||Custom|
|Duplicate content analysis||Custom|
|Social media monitoring software||Custom|
|Keyword rank checker access with weekly updates (if requested)||Custom|
|Website usability analysis||Custom|
|Universal SEO (Video, Maps, Images, News)||Custom|
|Continual building of relationships with online bloggers and webmasters||Custom|
|Creation of text navigation (if possible)||Custom|
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|Video and image XML sitemaps||Custom|
|Searcher experience analysis (long-clicks, pogo-sticking, bounce rate, etc.)||Custom|
|Link baiting and content development||Custom|
|Monitor competitors' search rankings on a monthly basis||Custom|
|Monitor competitors' website changes on a monthly basis||Custom|
|Monitor competitors' content and link additions on a monthly basis||Custom|
|Analyze your leads to project the # of leads competitors receive on a monthly basis||Custom||Need more information? Call us : +1 630 796 0282|
Unlock the best formula to maximize sales on Amazon with best and affordable plans.
Whether it is PPC advertising or product display advertising, Amazon PPC advertising is now bigger than before.
Although Amazon has recorded steady growth every year, there has been a tremendous growth of 139% this year. While advertising power continues to grow, many expert marketers have predicted that Amazon will be the world's third-largest digital advertising vendor in the United States by 2020.
Amazon's advertising business is growing faster than before, and competition is getting tough day by day. Hence, to outrank your competitors in terms of sales and brand value, it is important to use the right strategy.
With a PPC campaign, you only pay when someone clicks on your ad. This increases the likelihood of higher returns on advertising expenses. If people are clicking on your ad, it indicates that they are already interested in your product. Then your product list is responsible for converting those clicks into sales. The Amazon PPC campaign is a significant opportunity to improve product visibility and sell through inventory. With a customized listing, monitored bids, and a controlled marketing budget, you can ensure that your PPC campaign represents a strong return on advertising spends.
As aleadingAmazon PPC service provider, optoutput-driven approach to run campaigns. We ensure that you get maximum reach out of every dollar spent.
The secret behind the success of Amazon PPC is nothing but well-designed campaigns. We design customized campaign that helps you achieve your goals.
The dynamics of Amazon PPC are changing. Our team is updated with the latest market strategies that offer dividends and implement it in our campaign.
We create tailored campaign that gives maximum ROI as well as value for money. We believe in fostering relationship that results in mutual benefits.
‘Exclusivity’ is a word at Panacea, as we aim to create unique PPC campaigns that meet the niche requirements of business.
We promptly share periodic reports with all the details of performance metrics which enables you to have bird's eye view of your Amazon PPC campaign.
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