FaceCake Showcases Its AI/AR Shopping Platform at NRF 2020

NEW YORK, Jan. 13, 2020 /– FaceCake, Augmented Reality and Artificial Intelligence for shopping innovator, is featuring a custom AR Mirror kiosk to showcase its platform that provides unique shopper and product analytics for retailers and brands at NRF 2020 Vision: Retail’s Big Show from January 12-14, 2020 at the Javits Center in New York, NY in the RetailNext booth #4373.

FaceCake’s award-winning AI-driven AR platform enables realistic virtual product Try-On and interaction from anywhere, whether in- store, online, or mobile, while creating extensive consumer and product data. The Los Angeles-based technology company leverages AI to deliver natural product movement based upon a range of unique features, including product weight, dimension and physics combined with reactive lighting that virtually tracks the actual environment and reflects onto each product. Automated and scalable, FaceCake’s analytics-driven shopping platform provides a personalized AR experience for shoppers, the foundation for unique-to-consumer promotions and recommendations. In the RetailNext booth, FaceCake highlights its platform on a custom touchscreen AR Mirror specifically designed for brick and mortar stores. Featuring Kendra Scott jewelry, users simply step up to the reflective mirror to immediately engage with products, having the frictionless ability to virtually try them on and buy their favorites without ever physically picking up a pair of earrings.

“FaceCake’s online-to-offline (O2O) platform ensures a connected consumer shopping experience and with our custom AR Mirror it’s never been easier for retailers and brands to engage in-store shoppers on a deeply personal level,” said Founder and CEO Linda Smith. “Our platform provides analytics that retailers and brands have not had access to previously, generating data that informs in ways not possible until now.”

Delivering instant shopper engagement, FaceCake’s proprietary mirror runs a custom operating system built specifically for Augmented Reality and can be updated remotely without involving in-store personnel. Untethered by inventory, FaceCake’s AR Mirror allows for shopper

Leading to a 3x increase in online conversions, FaceCake’s patented AI/AR shopping platform is quick and easy for brands to fold into their websites, pop-ups, and advertising or marketing plans. FaceCake’s platform personalizes the shopping experience giving consumers realistic, interactive product visualization and recommendations across all categories and all devices.

Evidently, disruptive tech like AI and Machine Learning are revolutionizing every industry including fashion. These technologies are helping brands to enhance the user experience while giving them personalized services. Katalyst Technologies, parent company of Panacea Infotech can help your brand to become more responsive and customer centric by embedding AI driven solutions.