Are you running an eCommerce business? Unhappy with your conversion rate and sales? The majority of eCommerce sites fails to impress visitors due to certain flaws in their product pages. By making some small but effective changes you can eliminate those flaws and enhance chances of attaining your business goals.
As a leading eCommerce development company, we have built numerous eCommerce websites for our clients across various industries. Our experience has helped us to learn what works in the online market. Furthermore, our team recently has conducted a research on few successful eCommerce site to find out elements that inspire visitors to take action. Based on this knowledge and information here we are providing you with some best tips to create an eCommerce product page that help you reap great rewards. Let’s check them out further.
1. Responsive design/Mobile optimization
You call it responsive website design or mobile optimized page, it is highly essential to deliver a quality user experience to your visitors. Today, a majority of buyers visit your website through their mobile devices. Thus it is imperative to make each element on your website perform well on mobile devices. According to the research, a huge number of mobile shopper abandon transaction or leave your site if the site is not optimized for mobile devices.
E-commerce is shifting rapidly to smartphones. Turning your product page into responsive or optimizing it for mobile, certainly, helps you to hold visitors on your site.
2. Highlight your product name clearly
It’s common sense, but it is crucial for keeping visitors stick to your page. As soon as your target audience land on your product page, the first thing that they must see is your product name. Therefore, make sure your product name is easily seen. Furthermore, if you have something essential to show such as your product code or key features, you can mention it along with your product name.
3. Effective product description
Product pages on your eCommerce site not only play a key role in turning your visitors into buyers but also help you rank well on the Google. The web pages having fresh and quality content likely to get a good position in search engine results. Also, a unique product description helps you to impress the audience and persuade them to buy your product.
While writing description apart from mentioning the key features of your product ensure to integrate keywords. Keep it brief and show it in a professional manner.
4. Integrate high-quality product images and videos
E-commerce development has gone beyond just creating pages with a product name, description, and a single image. Today, customers want realistic shopping experience. They want to view your products from multiple angles. Therefore, make sure to add different images with higher quality and resolution. It is your image quality that makes audience feel positive about your products.
To make your page more effective, you can further add videos that present and describe your products in a powerful manner.
5. Compelling Call-to-Actions
The attention span of visitors is getting shorter and shorter. You just get few seconds to influence the buying decision of audience. Call to actions also known as CTAs help you catch the attention of buyers and simplify their journey on your site.
When implement call to actions on your product page ensure to use attractive and relevant. For example, if you are selling a product then you can use Buy now, Grab your product, or something unique. Also, make sure to highlight your CTAs with color, font, and effect that enhance the beauty of your page and compel visitors to click it.
6. Add live chat functionality and secure payment gateway
Live chat functionality and payment gateway on the eCommerce site has become an intrinsic part of eCommerce development. If your business offering product to multiple countries then adding live chat software that supports various languages can help you build a good relationship with your customers. Secure payment gateways help you build trust that eventually help you achieve customer loyalty.
Creating a powerful eCommerce product page is really a challenging stuff in today’s competitive business world. The above-mentioned point surely helps you start well and add more quality to your page that increase your chances of generating great results. If you have further queries or need help with your website, you can feel free to contact our experts. We will be happier than you to provide you with the best suggestions.
Mobile App Marketing Strategy can Give You : Get more downloads, ratting & reviews, revenue & better brand reputation. In simple word, Optimize your mobile app content according to end-user requirements which can give you the better result as per your expectation.
Magento is an ideal open source e-commerce platform that provides developers with the host of features to create fully-functional e-stores. This wonderful platform not only makes online purchase easy for the buyers but also enables store owners to manage appearance, material, and capability of their online stores. Marchants who hire Magento developers for building their ecommerce websites, can optimize optimize their online stores easily and enhance its capabilities. This is the reason why Magento is the most popular e-commerce platform across the world.
Is Migration from Magento 1.x to Magento 2 is Trouble or Double? Are you in the same turmoil?
Until and unless you find out what better Magento 2 has brought to the table, you will not be able to decide on switching your existing Magento 1.x e-commerce website to the latest version of Magento.
As a leading e-commerce website development company, our certified Magento developers have made a research and found some crucial facts about Magento 2. These facts highlight the advantages of this new born baby of Magento which certainly help you find the right answer.
E-commerce development has made it simple for the companies to reach customers, promote business and sell products. Anticipating the benefits of selling and promoting products online, many organizations have started hiring professional web development companies to build powerful e-commerce portals that help to attract customers, sell products effectively and boost business.
Today, e-commerce websites and portals help many businesses to showcase and sell their products in an effective manner over the internet. In fact, they become the finest means to grow business in existing internet world. For buyers, e-commerce websites have become a convenient way to perform shopping. These websites help them to save labor, time and money. Hence, the trend of online shopping is growing rapidly.
IT Outsourcing Services is considered as the finest means of developing a custom web application that eventually help organizations in their endeavor of minimizing overall operational cost. With custom web application development, companies can acquire application suitable to their business needs hence perform their functions in an appropriate manner without wasting unnecessary cost. Custom applications help businesses to enhance and simplify their various in-house as well as out-house business processes. Developing web application in-house is costly. Hence, many small and medium size companies do not afford it and remain behind in the competition.
In today’s world, the capability to interest, engage and get visitors to return to your www site is seriously important if you want your company to succeed. So when your websites development is in need of an inventive technique to be seen and overtake you competitors, visualisations are a perfect choice that delivers many profits to your website and business. Underneath you can find listed advantages of why your business will profit from adding a custom video.
The company website is an essential for every business no matter what size one is. A lot of entrepreneurs want to set up their own website. Many choose do-it-yourself prepared prior cheap options. Those usually look shabby and unprofessional. And that is where the website design businesses or people step in. They offer to design your one www and make it look presentable. To be honest, the biggest problem is that lots of them does not have any technical background, which means the job will be done much worse than expected. Those individuals or companies can also very easily overcharge their customer, knowing that they will pay any quoted price. It is very important that you know how to choose the perfect for you website design company or a person, so you pay a normal price for a well done job.
So, here you are again, sitting by your PC, with a big mug of coffee, slightly irritated that you have to go through this all over again – you are looking for a job. The usual copy/paste letter from the internet, then you quickly write your CV and send it to dozens of potential employers. Sadly, you do not get any answer. “What is the problem? I have the experience required, why don’t they want me?” –
As technology is evolving rapidly, existing novelties soon become past. You certainly can’t deny this fact if you are working in the website development field or something related to the internet. Considering content management systems available for developing websites, they have changed a lot in the last few years.