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  • Panacea
  • eCommerce development
  • 5th August 2015

Challenges for New E-Commerce Startups in India

Challenges for New E-Commerce Startups in India

The E-Commerce industry of India is growing rapidly and experiencing a spurt in growth. Internet savvy huge urban population is the key reason behind the growth of the Indian eCommerce industry. Transacting on the internet has become a great innovation and popular choice among the customers and businesses. Therefore, the businesses who deal with their customers online and earn revenue through online transaction are going to stay and thrive in the future for sure.

Today, there are many popular ecommerce sites such as Myntra, Snapdeal, Flipkart and many other ecommerce giants who have succeeded in establishing there strong presence in ecommerce marketplace and retain a large chunk of shares. However, there is enough room for startups who wants to flourish by establishing their presence in ecommerce. Here are some key challenges that new e-commerce startups need to tackle in the coming years. We have listed those potent challenges below.

1.Cut-throat Competition

Every innovation or new establishment bring new challenges with it. Ecommerce is one of such areas where every startup has to face various challenges that fall onto its way. One of such challenges is competing with massive numbers of other ecommerce sites.

As a new eCommerce startup,nit is very difficult to obtain shares of the market when it is already retained by some strong established players. However, if you have an ecommerce storefront that features a strong functionalists and enabling transactions that are easy, quick and smooth with a highly secure shopping experience for your customers, then your ecommerce can render exponential growth to your business.

2. Innovative and feasible eCommerce storefront

In order to stay alive in today’s furiously competitive marketplace, it is very essential for new startups to build a flexible and intuitive ecommerce platform that will fulfill every need of existing online consumers. Your ecommerce website should deliver everything that your business as well as your targeted customers require. Therefore, you need to build a robust ecommerce platform that help you establish a strong online presence. In this endeavor, it becomes very necessary to study your competitors, existing marketing scenario and the requirements of the customers in order to give a required shape to your campaign. However, what works for others may not work for you. Hence, it is always better to build your ecommerce platform according to your unique business needs and under experts’ guidance.

At Panacea, we offer a complete ecommerce solution to ecommerce business owners through our ecommerce development services. We have a strong team that has quality experience in developing various ecommerce storefronts and capability to leverage technology to bring your ideas into reality. We have worked on plenty of ecommerce projects and knows exactly what it takes to generate sales. We use quality ecommerce development platforms and responsive web design technique to optimize our ecommerce sites for desktop, tablet and mobile shopping. We can build a robust ecommerce website for you that you can manage easily and enable your customers to get satisfactory online shopping experience.

3.Fund and Customer Acquisition

A new startup needs funding to get started. Raising funds to run operations is the key challenge that many new eCommerce ventures startups face when they start online business. Another key challenge is to drive online consumers to your e-commerce site and make them purchase your products. This process involves marketing and advertisement which need significant amount of expenditure.

Panacea offer a solutions on both of the above challenges. If you are a new ecommerce startups and has a workable ideas, then Panacea can help you by supporting you with the required investment and IT solutions. Click here to learn more.

Panacea has an in-house team of expert designers, developers and marketing experts, who have positioned our many clients for ecommerce success. If you want to be one of them, then contact us and discuss your project with us.

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