The way internet surfing is rising on mobile devices every day; various companies are looking optimistic and investing hugely in the mobile commerce industry. If you are heading towards expanding your business into a mCommerce industry, multiple platforms are available like WooCommerce, Magento, Joomla, etc. that can be used for developing an eCommerce store. When it comes to ecommerce website development, most of the ecommerce business owners prefer Magento2 for various good reasons. You can hire certified magento developer for better proficiency in business.
How the facts stands on:
• 19,336 business websites are using Magento2 as per the eCommerce stats.
• 42% of total mobile revenue comes from retail apps of top 500 retailers.
• As per the statistics, “58% of all the retail ecommerce is expected to be generated through mCommerce in 2021.
Global mobile commerce revenues were 98 billion dollars in 2015 and will surpass 700 billion dollars in 2019.
Below are some reasons why retailers must consider Magento2 for developing their mobile store:
Great and highly enhanced M2 admin panel:
UI and UX are considered as one of the essential aspects when it is a matter of admin panel. No one messes up with the things that are highly complicated for getting accustomed. People usually like those UI that is simple to use, and magento2 comes with enhanced admin panel having integration for admins to manage the ecommerce site.
Maximize the sales:
Most of the sales are coming from mobile phones these days. As per the research, purchasers are 51% more likely to purchase the things from online store owner having fully optimized and user-friendly mobile sites. Gone are the days when people used to open the desktop or laptop for shopping and purchasing online. The first thing people look upon for help is mobile phones.
Simultaneously, to boost the conversions, website ecommerce owners must update their website from various mobile screens to ensure undisturbed browsing and best purchasing experience and Magento 2 is the one-stop solution for developing a mobile app that will help in boosting the conversions and maximizing the sales.
Full control from mobile:
Magento2 is packed with all the amazing features that helped in running the ecommerce business efficiently. It is an open source platform that has everything that you look for while starting an online ecommerce venture. Here are the features you expect from magento2:
• SEO enhanced functions
• Catalog management feature
• Site management
• Marketing/promotion feature
• Order management
So, while developing a website with magento2, one can manage the entire Magento based website, and it functions simply from mobile with the help of admin extensions of your ecommerce store. This means that a business owner can manage the entire website single-handedly from mobile. Magento developer can better assist for implementing Omni-channel model for your website.
As Google announced an algorithm in April 2015, Google started giving high priority to mobile-friendly websites in their search engine result page, and it also penalized and lowered down the ranking of those sites which are not mobile friendly.
So, when it comes to magento2, one need not get worried about developing a version of the website that is mobile friendly. A website thus created with magento2, is highly responsive for any devices giving Omni-channel experiences. It used to be a matter of old days when one needs to create different versions of websites for diversified devices. If you develop the website for Magento2, you can target for eCommerce and mCommerce both at the once.
This is the essential step as an ecommerce mobile app. No one likes the cart abandonment. It’s not a good experience for customers, nor business owners. If the checkout process of the store will be complex, you will see high abandoned carts on your ecommerce store. This process becomes so complicated and time-consuming if it is happening through desktops. Magento2 platform initiates easy and secured checkout for an ecommerce site. This ultimately helps in boosting the traffic on eStore, when people buy your products on their fingerprints in a short time.
Latest and trustworthy caching ability:
Caching is the crucial factor that serves as a trustworthy parameter for the sites, especially for mobile sites due to its aspect of the unpredicted ability of mobile connectivity. Magento2 has the trustworthiness of caching ability and supports full varnish cache that is easy to configure and initiates the developers for enhancing the performance of the website no matter how much connectivity issues they come upon.
Magento2 comes with best in class marketing features:
• Drag and drop functions
• Sharing an email
• Visual Merchandising
• Creating the wish list
• Customer segmentation
• Optimizing product category page
These features help in taking your Magento store on next level. It also enhances the overall visibility of the site.
User-Friendliness: No one loves to work on the stuff that is complex. Magento2 helps in initiating simple and user-friendly website. With Magento2 things gets simpler. Magento2 comes with its pre-default themes, that one can install external third party themes or all themes developed as per your requirement. This overall structure will be such that customers can easily search the products, add it to cart and checkout with ease.
To create a focus on mCommerce is essential for the eCommerce business. And magento2 is undoubtedly the best choice for mobile commerce for all reasons as it has leverage over the magento1. Moreover, it is user-friendly, fully optimized, highly scalable, flexible and extremely productive. With the full functioning of the eCommerce website development for the desktop and mobile devices, Magento helps in inviting more customers and boost overall revenue of the business.
The phenomenon of B2B is getting larger as more of the entrepreneurs are heading towards online space.
B2B companies are seeking automations and web-based solutions for higher efficiency for lowering down the cost. To stay competitive in space, it is crucial for your B2B eCommerce must be best and unique in their way. So, it is very important to look for Magento Development Company for efficient development of the website as per your need and requirement.
To optimize the website speed for writing creative and engaging content, here are the top 10 aspects of developing best in class eCommerce website for maximizing business profits.
1.) Make it mobile optimized: More than half of the topic is coming from smartphones, and Google is top in this race. Your site must be mobile optimized if you want to show up on top in Search engine results page. A greater look upon is how prospects need to place their orders. Having an SSL is also very crucial for SEO aspects. Google is cautious about whether end users are protected while surfing the site or not. For this, the website owner has to submit two sitemaps to webmaster tool, i.e., “Http:// and “Https://” version.” of your site. By this Google confirms that your website is available and protected for being indexed.
2) Customer protection with SSL: SSL certificate simply means no other can check or in intercept sensitive information. Going to website their URL says, “https://” rather than “HTTP://” which means SSL secures it. Smart customers are very aware of such things. They also get the glaring warning when they visit website saying that it is not protected. The website will be turned off by insecure merchant platform, and end-user won’t be able to access this site at all.
Making your B2B eCommerce website mobile friendly is not just the smart thing to do as it is simply a unique selling proposition. There is also the stuff to boost your mobile conversion rate. In this way, you can hit the ground running out in mobile space.
4) Updating shopping capabilities: Faulty shipping is one of the biggest culprits of revenue use loss and customer turnover in B2B eCommerce. This is simply not a back-end ordeal; shipping starts even before the order is made.
Top reasons for B2B consumers abandon the cart is:
• Complicated or too long checkout process.
• No expedited options.
• Higher shipping cost.
• Damage or broken product delivery.
This is the reason why Magento specifically initiates in optimizing eCommerce website, but shipping process too. Here are the shipping benefits:
• Automated order delivery from various multiple locations.
• Fast, scalable, and trustworthy shipping platform through Temando.
• Advanced selection options for reducing rates and quality.
• Better communication with a customer for more shipping satisfaction.
5). optimized image loading for better SEO: Load speed of images is crucial in general when it comes to prospects of SEO. It is very important due to various reasons. The faster will be your load time; faster will be the speed of a website. The smaller of your image size, faster it will get upload. This helps in reducing the file size to maintain quality. It simply starts with saving the photo.
6). More actionable and engaging web content: Right from homepage to the product description of your blog, to engage the customer is very crucial. For doing this, you need to talk to their specific requirements and pain points for offering best in class solutions.
Your website must incorporate tone of voice that your brand has. Think about the content as a conversation from your side. People usually observe these small things and help in driving the conversation on the website. More engaging content helps in creating more of brand loyalty. Actionable content helps in driving more of the customer to place the order.
7). Opt open source for more control: Every business is unique in its way, and eCommerce website reflects that. It is important to personalize the process as per the need and requirement of the customers. The more control you have more will be the efficiency and better administration. Opting open source as a platform with B2B eCommerce business helps in gaining control over it. You will have access to a huge range of resources after building. You can also hire Magento developer for Magento website development as it is best in class ecommerce open source platform.
8). Implementing B2B eCommerce analytics: B2B eCommerce is so different from B2C. A B2C site requires tracking macro metrics like average cart value. But B2B sites need a much more customized solution. It is all because of the uniqueness of every customer. So, they all need customized solutions, which simply means you require keeping up with every single KPI’s
It’s very important to have a business analytics solution that enables to craft your KPI tracking for every customer. You need to track every single catalog, contracts, and action. Every lead you take on must be a high ticket customer, so you can also update with sales reps and negotiations. This is all possible with Magento business intelligence.
9). ECommerce personalization: It is crucial to have best-customized backend- and it’s equally crucial for customers for having personalized front-end experience. With such unique preferences and contracts, you have to show visitors with tailored catalogs and ordering options.
4 points should be a focus at the time of personalizing the platform:
• Craft a persona of buyer for your brand for making a clear vision of what they want.
• Keep brand and communication channels consistent for all the platforms and on each stage of buying journey.
• Start small, but measure everything.
• Move the ranks online and offline. You will understand when you are winning as you will receive high SEO traffic and referral business.
10). Bulk order options and discounts: When it is a matter of B2B site, you must consider the volume of orders. Discounts on bulk order keep you competitive and make your customer come back for sure. They also help in getting rid of perishables for new and updated products. This is the standard and favorite in wholesale or B2B business, though one can also run discounts on expiration dates and product updates.
If you’re ready for making waves in B2B eCommerce space, you need a website that enables the best foot forward. This post has cleared out ten must have keys for taking the business on a high level. Grow the online presence and reap the rewards. We at panacea, have best in class team of Magento from where you can hire certified Magento developer. We also have expertise in mobile application development services in USA and across the globe. Contact firstname.lastname@example.org for more details.
It is a fact that Magento is the most popular e-commerce platform among all the existing platforms having good user engagement, smooth navigation of the website that boost the conversion rate ultimately increase the revenue. All these features make the Magento desirable platform to use for development of e-commerce site, and Magento developers are highly in demand due to this reason. No matter you already owe a website or looking forward to the development of the website, you should hire Magento developer for speeding up the development time and boosting the productivity.
Magento comes in different editions having various features as per business needs and requirements. It is all about the work that you are looking to make it done by the developer. The task becomes simpler when one needs to develop core files or extend the functions of the modules. However, when you need more features and functions you must go ahead for technical expertise and knowledge. Editions require no software installations in Magento. These are pretty much useful in a small level of the business.
One can hire certified Magento developers for both full time and part-time. The project that you need to outsource decides the type of developer you are required to hire. For the long-term development and maintenance project, full-time Magento developer will be more suitable to work on and for short term, you can go ahead with weekly, monthly and hourly hiring.
Consider the background and work experience of developers along with portfolio before going for hire. It can give you an exact idea about the candidate work. This is essential for the one if you are hiring freelancers for the work.
To be in touch with the clients for better understand about how developers works and ability to understand the projects and deliver it on time along with an ability to communicate and interact with the teams.
Be sure about the hiring of Magento developer having sound technical knowledge for the job at hand. Else it will suffer your work if you hire such, those who are learning the technicalities on the job. Your hire must handle the issues and problems very well. Glitches and hitches will come as the project will move ahead and the work will progress and it will be challenging for them to deal with it quickly and more efficiently in less time.
Magento developer must be very adaptable and flexible, as the Magento itself is an open source platform. You should look for the qualities while going for hire. The hired one must have good communication channels so that one can work smoothly and seamlessly on the project. The developer must be having technical support and backup for implementing this work.
Various competitive rates are there into the market, so it is essential to have market research and then find the one who can fit in your bill. So, the decision should be based on all criteria keeping in mind about all factors. Well, Magento developer working for the companies have slightly high cost but are skilled and experienced along with expertizing for delivering the desired projects. For any kind of major jobs, they are the primary choice. But for the smaller or low budgets projects, you should go for hiring individual developers with care and unlock the success and profitability.